Power-user re-engagement (asking for help)

Re-engagementTop usage power users gone quietshort lengthre-engagementsaaspower-user

Subject

Need your brain for 10 minutes

Preheader

Not a sales call. Genuine ask.

Body

Hi {{firstName}},

You used {{product}} {{usageCount}} times last quarter. We're working on {{topic}} and your perspective would be unusually useful.

10 minutes, no agenda from me. I'll ask questions, you talk.

[Pick a time]({{calendarURL}})

If you can't, no worries. If you can, I'd be grateful.

— {{founderName}}

Suggested CTA

Pick a time

Why this works

Asking power users for their brain is more flattering and re-engaging than 'we miss you.' Be specific about what topic — vague asks get vague replies. Keep the time short and the agenda low. The conversation itself often re-engages the user better than any feature pitch.

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